Brick and Mortar Update: Tomorrow’s Digital Trends and Today’s Challenges

Dorie StahlerBlog, Drop Ship, News, Omni-channel

Brick and Mortar Digital Trends

Even in the Amazon-fueled shopping age, onsite bricks and mortar shopping is still a preference for many—hence, the advent of the “clicks to bricks” hybrid shopping model. This omni-channel ideal creates a highly preferred incarnation of the physical and digital store mix — a store that is also a fulfillment center, showroom, and informative and entertaining experience. Taking advantage of technological innovation in the traditional retail store is an opportunity to break down barriers between physical and online shopping experiences. … Read More